About Rose

Created with the New York Botanical Garden and master perfumer Laurent Le Guernec, this “living floral” captures the exact aroma of the Peggy Rockefeller Rose Garden without cutting a single bloom. Advanced fragrance mapping reproduces nature‑identical molecules from sustainably sourced materials, letting you wear the Garden’s most iconic rose while leaving its petals undisturbed.

We created our Rose Perfume and Rose Bath Soap in honor of Beatrix Farrand, one of the most accomplished landscape architects of her time and the original designer of the Rose Garden at The New York Botanical Garden.

Her gardens were designed not just to be seen—but to be experienced. Inspired by her vision, our Rose fragrance captures the scent of a living Heritage Rose cultivated within the Garden itself, bringing its timeless bloom into every spritz.

Read more about Beatrix Farrand here.